Austrian designer Lena Hoschek presented her Spring/ Summer 2018 collection “Kiss me Piroshka” as one of the first shows on the 4th of July 2017, the first show day of Mercedes- Benz Fashion Week Berlin. As location, the main runway which was situated at Kaufhaus Jandorf in the heart of Berlin Mitte, was chosen. As you may assume by the collections’ title, “Kiss me Piroshka” takes its inspirations from a journey through Hungary. But which are the keywords that spontaneously come to our mind when thinking about this country rich of culture and tradition? Folklore, Csárdás dance, bohemian inspired influences, goulash, cordiality, joie de vivre, traditional costumes, gypsi jewellery- to name only a few….
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Being significant for this collection are its bohemian influences paired with a cool hippie- chic. The Hungarian influences of the creations clearly shine through. A- lines play a central role in this collection, they can be found in various of the collections’ opulent dresses and striking skirts. Worth of mentioning is also the fact embroidered carmen blouses, large hair ornaments made of vintage flowers and glass bead tendrils, flamboyant coin collars, and summery dresses with opulent ribbon embellishments underline the “Folk Noveau” inspired character of this collection. The spectacular headpieces were especially created for the show by the label miss lillys hats. They took their inspiration from old nunnery embroideries and French creations with pearl everlastings from past decades.
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